Cross-border and Independent Site Resource Collection

Architecture of Independent Websites

RankBrandCategory Independent SiteOrganic Traffic
1SHEINApparel164280.48
2ANKERCharging & Energy Storage4652.27
3CASETIFYDigital Accessories5445.00
4AmazfitHealth Wearables1625.40
5NebulaAudio Digital111.43
6RoborockCleaning Appliances791.67
7EufyCleaning Appliances1871.50
8SoundcoreAudio Digital1856.50
9WorxCleaning Appliances719.80
10MaxxisAutomotive Supplies293.00
11creality3D Printing1527.74
12TinecoCleaning Appliances440.07
13BaseusAudio Digital561.93
14Insta360Imaging Digital653.92
15GOVEESmart Home1109.18
16DreameCleaning Appliances531.22
17EcoflowNew Energy2061.48

Top Cross-Border Brand Traffic Sources

TitleTimeMajor CountriesRemarks
St. Patrick's DayJanuary-MarchIrelandCatholic holiday

Important Timelines

TitleCategoryNotesImage
juneberryplacePerfumeIndependent site template looks nice
Shenzhen Cleer Audio Headphone ManufacturerHeadphonesSupplier for major brands, domestic site
covercraftAuto PartsSunshades, car matsSite is beautifully designed, can be referenced
tidioChatbotCan integrate with WP or Shopify, AI customer service, $29 per month
Grovemade, an independent site selling desktop accessoriesElectronicsDesktop electronic accessories
soufeel.JewelryCompany from Harbin, China
Yunnan SourcingTeaYunnan tea independent site, sells various teas, packaging is all in Chinese, very distinctive Chinese style.
usestyle.aiHigh-end Writing InstrumentsHigh-end fountain pens, ink products independent site, a single pen can cost over $800
annalouis.comUnknown
tipsyelves.comApparelThis site sells various seasonal clothing, noticed it mainly focuses on snowsuits, good ones are expensive, single items over $2k
uinfootwearFashion FootwearA pair of trendy designed shoes can sell for up to $80, innovative with annual revenue in the tens of millions of dollars.
zentricshop.comPhone Accessories/Pet SuppliesThis independent site sells phone cases and pet supplies, design is excellent, images are large, worth referencing for design. Monthly traffic 7000, assuming 3% conversion rate, monthly paying customers 210, average product price around 200, monthly sales around 40k RMB
https://lnk.bio/zh/Social Media Traffic ToolPlace links generated by lnk.bio in social media bios, then use it as an intermediary to redirect to the independent site for traffic
Nest beddingHome GoodsCross-border bedding site, 92.4% traffic from the US. Learnable practices: 1. Create separate pages for promotional items. 2. Clearly highlight two advantages on homepage: high ratings and satisfactory after-sales service.
bigdogchainsPet SuppliesBigdogchains brand only sells chains for large dogs, metal, suitable for various large hunting dogs, priced around $300-400. Very distinctive.
vitalityair.comNovelty ProductsOriginally a joke selling air, turned into a real business, still selling compressed air.
pokepetshopPet SuppliesA company specializing in custom pet cards, creating large pet cards and posters, with several artists dedicated to design, price range around $50-100, quite creative!
consciousitemsCrystal JewelryCross-border crystals, site dedicated to selling crystal jewelry, assigns different meanings to crystal videos to increase added value.
bloomchicApparelCross-border plus-size women's clothing, independent site from Guangzhou, focusing on plus-size women's market, reached 2 million monthly visits in 2 years.
harmonizeyoursoulLifestyle ProductsCross-border spirituality crystals, this independent site combines online and offline, regularly hosts yin yoga, flow yoga, meditation, and yoga. Weekly sound journeys, as well as massages and Ayurvedic one-on-one sessions. Also tarot, astrology, cacao ceremonies, and rituals. Monthly steam therapy.
picclick.comProduct Selection PlatformCross-border eBay product selection site
homemade-gifts-made-easyGift MakingCross-border gift-making site with numerous tutorials for different scenarios, ready to print, no payment required, high site traffic, profits from selling custom gift frames.
earthselementsLifestyle ProductsCross-border spirituality, aromatherapy, crystals. Earths Elements Wellness aims to support your holistic journey toward balance and transformation. They believe your body, mind, and soul are interconnected, and they curate a range of products to help harmonize and nourish every aspect of your being.
thechineseteashopTea CategoryCross-border tea leaves, tea sets. A standalone site specializing in selling tea leaves and tea sets, very Chinese-style and distinctive.
shutupandtakemymoneyNovelty ProductsUsed for driving traffic to new products
aminahabduljillilTrendy FootwearA brand where a pair can sell for $600
cupsheSwimwear BrandSwimwear brand site from Nanjing
mcpheeToysMcPhee is mainly a standalone site for quirky toys, featuring many interesting small toys; some categories can be selected for testing products.
smallrigPhotography Equipment PeripheralsA niche company from Shenzhen making photography peripheral equipment, with annual revenue of 900 million.
buddhaandkarmaFeng Shui Belief JewelryA site for jewelry accessories, bracelets, and religious feng shui-related items, with high profitability. Can serve as a typical reference for standalone sites.
4oceanEco-Friendly BraceletsFounded by two surfing enthusiasts, making bracelets with an eco-friendly concept, focusing on sustainable and environmentally friendly business.
publicgoodsHome GoodsThis home goods brand effectively promotes itself around a core concept. The brand is named Public Goods, with a philosophy of pursuing health, environmental protection, and sustainability.
cuddleclonesPet FeltingCuddleclones not only sells pet felting but also other pet peripherals like pet clothes and pet frames, priced between $800 and $2000, focusing on the high-end market.
Kittery Trading PostOutdoor SuppliesMainly sells outdoor shoes, tents, knives, chainsaws, toys, etc. Started selling in 1938, very long-standing.
booooooomArtist PlatformThis platform features works from artists and includes purchasable items. The site uses shop.app's payment solution, which can be referenced.
mypetsiesPet Custom ProductsSpecializes in selling custom pet products, such as pet felting, pet ball covers, statues, magnets, etc., priced around $100-400.
UNiceWigsYears ago, China's wig manufacturing industry was large-scale, but most factories still relied on OEM or ODM models and traditional foreign trade. However, with the rapid development of cross-border e-commerce in China, more overseas consumers began paying attention to Chinese-made wig products and recognized the importance of brand building for corporate image and sales. In this context, UNice gradually developed brand awareness.
sevenpets.ccPet SuppliesPet leashes, chew toys, wigs, and other pet peripheral accessories
scribitHome/DecorationA device that allows wall painting with markers on walls, very creative.
vat19Trendy ProductsThis site not only introduces interesting products but also sells them, with a lot of content.
dudeiwantthatTrendy ProductsYou can browse more products for inspiration. Sites like this typically profit through affiliate programs like Amazon Associates. This site also runs ads, with about 10,000 Google indexed pages and 260k monthly visits, very well optimized.
perpetualkidChildren's ProductsA mix of various children's market products.
jewelrymall2015Adult ProductsThis eBay seller sells Chinese adult products and has already achieved over 6 million RMB in sales.
sexcation.com.hkAdult ProductsHas physical stores, sells various adult products. This seems to have been established in Hong Kong for many years, with very detailed categories.
mehDaily DealsDaily deals are a hallmark of our online retail style. Meh sells a single item at a steep discount until the clock strikes 12 PM Eastern Time. Click the 'Buy' button for a great deal on something you didn't even know you wanted, or click the 'Meh' button for a more satisfying shopping experience: giving up. Repeat every day of your life as needed.
hicustomCustomization ServicesXiamen-based enterprise supports small orders with quick turnaround, custom designs from provided images, and drop shipping. It bridges the gap between cross-border entrepreneurs and small factories, making Chinese customization more accessible to the world. What's lacking now is actually imagination! Execution!
woniu.worldVideo ProductionIndustry's lowest prices, top volume in unboxing video industry. All amateur models or Amazon influencers with a standard model commission of $33. Models can be selected; any model appearing on this official website can be specified for shooting. Additionally, a large selection of models and influencers is available. Contact customer service for details, professional shooting.

Examples of Independent Websites

NameCategoryRemarks
lovart.aiDesignAI design
inflywayinflywayFlylink company, one link, sell globally
waggyThemeTheme suitable for pets
Dispatch TranslationTranslationCan translate videos and images
chatwootCustomer ServiceIndependent site, FB, Instagram, WhatsApp, Telegram customer service system
Special Sale Product SelectionProduct SelectionSpecial sale product selection assistant
thunt.aiProduct SelectionFree product selection tool
supercraftDrawingAI draws wireframes, prototypes, 3D models
flywayPaymentCross-border payment, supports multi-currency collection, Beijing company
coconalaJapanese Part-time Job WebsiteSells various skills, must be Japanese, very comprehensive categories
milledEmailEmail templates, various official examples
shipstationLogistics ServiceInternational logistics and transportation, USA, Europe
helpscoutCustomer ServiceForeign customer service
quickbooksTax AccountingForeign tax automation tool
optinmonsterMarketingForeign store marketing tool, boosts sales
keepaData ToolDynamically monitors product prices
postmeAIAI assistant copy generation
wipoBrand Product SearchGlobal brand and product search engine
sdsdiyCustom Product ServiceCustom production and shipping all-in-one
dropispyProduct SelectionSelects products based on FB ad data, premium account 30 euros per month
saleyeeOverseas WarehouseMultiple products drop shipping

Comprehensive Resources

uxupProduct SelectionInformation aggregation website with manufacturer contact details
facebook表情符号facebookEmoji copy site
简站主题wordpressWebsite building service 2-3k
Friend Maker chrome插件facebookBatch add Facebook friends
Fidget spinnerInteresting toyCan actually sell for 3000 yuan
dobaDropshipping platformUS dropshipping
佐糖抠图Image processingAI background removal
linktr.eeMarketingAggregation redirect tool, better ones cost $9 per month
salesmartlyChatAggregated chat tool
next商城官方例子Official storeRequires payment integration to use
facebook18ScriptsMultiple script tools
小报童Case studySuccessful Amazon case study by Chinese sellers
跨境导航NavigationFocus on cross-border
邮政全球快递报价Shipping costsChina Post price inquiry
picclickProduct selectionEbay ad data analysis for product selection
piccopilotImageAutomatic AI product background removal tool
onlinejobsOnline freelance resourcesCan find virtual assistants, cold email writing freelancers ($300-400 per month)
fastspringPayment gatewayKYC verification, skip for Chinese sellers
gumroadPlatformSuitable for virtual resources
fiverrFreelance platformSmall gigs, online delivery
卖家精灵Brand selection, keyword optimizationBig data tool, essential tool
brightlocalGoogle data analysisView search result data for different countries
seoreviewtoolsKeyword analysisTool for quick analysis by specifying keywords and industry
wipoWorld patent search websiteUsed for infringement queries
camp CrowdfundingJapan
indiegogo Crowdfunding
kickstarter Crowdfunding
maremismallartIndependent siteArt stickers and wood product creations
sallaSaudi seller e-commerce platformFounded in 2016, with 47,000 stores
[Cainiao Exchange Rate](http://www.cnhuilv.com/)Exchange rate
Foreign Trade Old CaptainIndependent site building serviceHigh-quality foreign trade marketing site construction service provider
adspowerAdvertisingRun ads
pingpongxPayment toolSupports many platforms, including Google AdSense and Amazon
tkfffNavigation siteExtensive resource navigation
amz123Navigation siteResource navigation
trendhunterProduct selectionProduct trend insights
trendwatchingProduct selectionProduct trend analysis
jetpackWordPressSpeed optimization plugin with many paid tools
sideideaProfit case studiesNumerous profit case study shares
Bright DataData collectionFrom Israel, also includes e-commerce, SEO, and web scraping tools
aix-downloaderChrome extensionDownload images and videos from JD.com and Taobao
fastposter poster generatorDesignOnline tool for designing HTML5, similar to canvas
answerthepublicKeyword layoutFind keywords based on products, an external traffic tool
Meilong NetworkSupplyJewelry
Four Seasons Constellation Hangzhou goodsSupplyClothing
Wangsy Garden Hangzhou goodsSupplyClothing
Soukuan Network Guangzhou goodsSupplyClothing
Sex Business NetworkSupplyAdult
GongbangbangSupplyHardware
YiwugoSupplyGeneral merchandise
Hong Kong Connections Trading Co., Ltd.TraderLarge gift trader
China Craft NetworkSupplyHandicrafts
Chaoxiang NavigationNavigationInformation classification
stickbanditsIndependent siteHockey and stickers
thestickybrandIndependent siteStickers
inkboxIndependent siteTemporary tattoos
pandabuyIndependent siteInnovative warehouse sales model, cheaper for multiple orders
theplantbasedwokFood contentChinese cuisine, author is a writer with a food restaurant, uses Substack subscription, earning over $12,000 per month
9rabbitAdult productsTargeting overseas Chinese communities, allows distribution and affiliate marketing
Xiaoshou WordPress website building serviceWordPressA network company in Chenzhou. In 2019, it was just a personal blog; by 2023, it had become a tech company serving multiple enterprises. The change over just a few years has been remarkably fast.

| Email extract | Email | Automatically collects customer email addresses

TitlePriceRemarks
MemberPressStarting at $179.50 per yearThe best WordPress membership plugin for selling subscription-based digital products and online courses. Features a built-in drag-and-drop course builder and automatic drip content, among other functions.
Easy Digital Downloads (EDD)Starting at $99.50 per yearAn alternative to Gumroad for selling digital products like ebooks, plugins, and software. Includes software licensing features.
WP Simple PayStarting at $49.50 per yearThe best WordPress Stripe payment plugin, allowing you to accept online payments without setting up a shopping cart. Supports multiple payment methods.
WooCommerceFreeThe most popular WordPress e-commerce plugin for creating any type of digital store. Offers numerous extensions and advanced features.
WPForms$199.50The best drag-and-drop online form builder, enabling you to easily create payment forms and accept credit card payments.
LearnDashStarting at $199 per yearOne of the best WordPress LMS plugins for running online courses. Features a drag-and-drop course builder and multimedia support.
ConvertKitFree for up to 300 subscribersAn email marketing and e-commerce platform designed for creators, suitable for selling digital products.
Teachable1-10% transaction fee, starting at $29 per monthA hosted course-building platform that allows you to create and sell online courses.
Thinkific$196 for 6 monthsAlso a self-hosted platform for selling online courses, offering an easy-to-use drag-and-drop course builder.
PayhipFree plan, premium plans starting at $29 per monthAn e-commerce platform for selling digital downloads, online courses, memberships, and more. Provides extensive customization and marketing features.
SellfyStarting at $22 per monthAn e-commerce platform for selling digital and physical products, with built-in marketing features.
BigCommerceStarting at $29.99 per monthA hosted e-commerce service that integrates with WordPress and supports multi-channel sales.
ShopifyStarting at $1 per month, premium plans at $299 per monthA comprehensive e-commerce solution offering extensive customization options and third-party integrations.

Payment Methods for Virtual Products

Payment ChannelPriceRemarks
StripeUSD account rate: 2.9% + $0.30 HKD account rate: 3.4% + HK$2.35 Additional currency conversion fee: 1%/2%Supports: Google Pay, Apple Pay, Alipay, Amex Express Checkout, Microsoft Pay, Visa Checkout, WeChat Withdrawal free, 7-day settlement, supports USD, HKD, CNY (self-handle currency settlement required)
CheckoutRate: 3.9% + $0.35 Security deposit: 30% per transaction, 90-day cycleDoes not support infringing products, adult products, etc.
OceanpaymentAccount opening fee: 5000 RMB Annual fee: 5000 RMB (discount available for specific channels) Monthly fee: 20 USD Rate: 3.4% + 0.3 USD Security deposit: 10%, 180-day cycleSettlement cycle: T+1
AsiabillUpfront cost: 5000 RMB Monthly fee: 20 USD Rate: 3.5% + 0.3 USD Security deposit: 10%, 120-day cycle-
Pingpong PayUpfront cost: 3000 RMB Rate: 3.4% + 0.3 USD Security deposit: 10%, 180-day cycle-
UseepayAccount opening fee: 2000 RMB Annual fee: 3000 RMB Rate: 3.3% + 0.3 USD Security deposit: 10%, 180-day cycleSettlement cycle: T+7
PacypayAccount opening fee: 5000 RMB (waived for specific channels) Rate: 3.2% + 0.3 USD Security deposit: 10%, 180-day cycleSettlement cycle: T+7
Shopline paymentRate: 3.0%Supports: Visa, Mastercard, American Express, Discover, Diners Minimum withdrawal amount: 500 USD Fixed weekly withdrawal on Wednesdays Supports currency settlement to: Pingpong, Lianlian, WorldFirst, Airwallex, SunRate
qbitnetworkThird-party payment collectionCompany based in Hangzhou
web3 paymentBlockchainUses cryptocurrency payment methods

Payment Channels

TitleAmountRemarks
Shoplazza22 USD/monthhttps://www.shoplazza.cn/pages/pricing Suitable for domestic use, price similar to Shopify
Shopify25 USD/monthhttps://www.shopify.com/hk-en/pricing Shopify payments require providing some unverifiable overseas addresses, as they may also ask for utility bills, credit card statements, etc., with address information to prove the address is genuinely in use and verifiable. If it cannot be proven, Shopify may conduct secondary verification. If verification fails, there is a high chance your website could be suspended.
WordPress (self-hosted)100 CNY/month and upSelf-built server, beautification, optimization
WordPress (hosted platform, e.g., festingervault)39 USD/monthhttps://festingervault.com
Dianxiaomi198 CNY/VIP1 versionImage translation service: 100 images for 5 CNY, text translation service: 100k words for 6 CNY
Keyouyun-Many courses available on the market; beginners often pay tuition fees when starting an independent site, unsure if they truly strike gold

Less Conventional WordPress Payment Channels

The following content is reposted from Build a WordPress Website in 10 Minutes, Supporting WeChat Pay, Alipay, and Credit Card Online Payments Video Introduction: Whether you are an individual, a company, or an enterprise, you can follow our tutorial to quickly build a website at US Domain Center: http://www.usdomaincenter.com/ to receive online payments via WeChat Pay, Alipay, and Credit Cards. This is a three-in-one feature, requiring no contracts or filing. If you are building a WordPress and WooCommerce online store, you can also follow the tutorial.

TitleRemarksAmount (RMB)
Domain nameEssential100
Cloudflare Argo Smart Routing acceleration featureOptimization100
GLM-4 keyword and description optimizationFree0
GitHub Premium membershipEssential35 per month
Tiger Skin Pepper WeChat authenticationEssential for domestic payments118

Once you have a website, we will also teach you how to turn your iPad and iPhone into a payment cash register to receive offline payments via WeChat Pay, Alipay, and Credit Cards (suitable for individuals and businesses, order demo).

MethodCostRemarks
BloggingFreePublish one blog post per week on various topics related to long-haired men, such as hair care tips, providing practical information. Utilize search engines to achieve higher rankings, thereby attracting more visitors.
Email MarketingLow cost, but with daily sending limitsDeliver free high-value content and promotional information via email. Send promotional messages to subscribers to effectively convert potential customers into buyers. The five stages of email marketing: 1. Indoctrinate: Introduce yourself and your brand to new prospects, turning strangers into friends. 2. Engage: Talk to your prospects about topics they are interested in and encourage them to purchase related products or services. 3. Ascend: Welcome your new customers or clients and encourage them to enhance their experience by making repeat purchases. 4. Segment: Understand what they want to hear more about and what they might want to buy. 5. Re-Engage/Win Back: Bring them back when they lose contact or the relationship cools down.
Twitter5400 yuan per month50 accounts, 200 yuan per day, 150 posts daily

Detailed feature introduction:

  1. Customers pay in RMB, individuals and merchants receive USD/CAD/other currencies.
  2. Customers pay in USD, individuals and merchants receive USD.
  3. Customers pay in CAD, individuals and merchants receive CAD.
  4. Supports automatic currency conversion.
  5. No contracts required, no filing required.
  6. Instant settlement after payment.